Athens Reporter

Clarke County's institution invested $69,069,745 on their football teams in 2023, an 11.9% increase in funding from the previous year, according to the U.S. Department of Education.

This represents 39.2% of all money invested on sport teams at University of Georgia during 2023.

The average sports expenses at Clarke County have grown 130.9% since 2010.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Year	Football Team's Expenditures	% from grand total sport team expenditures
2023	$69,069,745	39.2%
2022	$61,722,123	38.7%
2021	$36,192,952	32%
2020	$48,501,193	37.6%
2019	$49,207,808	36.9%